DISCOVER the FINANCIAL POWER of PERSONAL Brands
As seen in
WHY?
The FUTURE of BRANDING is Personal
TM
For decades, corporate brand equity determined market value, but in the Attention Economy individual leaders now move markets faster than institutions. Personal brand equity sets the pace for capital allocation, leadership mobility, and corporate valuation. In today’s market, this shift is irreversible. Understanding and managing personal brand equity is the baseline requirement for institutional leadership.
ABOUT Talaya
Dr. Talaya Waller, MBA, DBA, is Chief Executive Officer of Valuables®, an AI brand valuation technology for enterprise risk. Formerly she served as a federal regulatory analyst and auditor, with experience across U.S. federal agencies and defense environments. Dr. Waller has advised global organizations and government bodies, including the United Nations and the U.S. Congress. She is the author of Personal Brand Management, held at over 300+ academic institutions and creator of the TED Talk The Future of Branding is Personal™. Her expertise is cited in Bloomberg, Financial Times, and Forbes.
TRUSTED by INDUSTRY Leaders
We’ve helped hundreds of executives and thought leaders build their brands
OUR CLIENTS Say
“I am a senior executive in the insurance industry with a background in leading Operations and Strategy. I contacted Waller & Company because of their proven track record in translating professional successes into unique value propositions and building social media strategies to digitize professional brands. The consulting was top notch- they provided me with in-depth analysis and recommendations that I am actively using to attain my professional goals and build my social media footprint. If you are an up and coming or a tenured executive who wants to “go digital”- Dr. Waller is your secret weapon.”
- Executive, Zurich Insurance
AN ACADEMIC Resource
Housed in 300+ university libraries worldwide
Personal Brand Management: Marketing Human Value introduced the first formal theoretical and conceptual framework for personal brand management. Grounded in economic theory, this academic text defines personal brand equity as a measurable, institutional asset.
RECOGNIZED Authority
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The Chronicle of Higher Education
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El futuro del branding es personal
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